Directions:/nthissection,thereisapassagewithtenblanks.Youarerequiredtoselectonewordforeachblankfromalistofchoicesgiveninawordbankfollowingthepassage.Readthepassagethroughcarefullybeforemakingyourchoices.EachchoiceinthebankisidentifiedbyaletterPleasemarkthecorrespondingletterforeachitemonAnswerSheet2withasinglelinethroughthecentre.Youmaynotuseanyonthewordsinthebankmorethanonce.
Questions__36__to__45__arebasedonthefollowinggpassage.
“MadeinChina”lostitsnovelty(新颖)longago.Thelabelhasbecome_36_inmuchoftheworld,sticktoshoes,toys,clothesandahostofotheritemsproducedforglobalcompanies.Whatisnovelty,however,areChina.madegoods__37__underChinesebrandnames.OnlyahandfulofChinesefirmsso__38__havethemoneyandthemanagementtechniquetoestablishinternational__39__.Mostofthevastcompaniesarestrugglingtogetevennationalrecognition.Butthepioneeringcompanieswhichhavestartedexploringoverseasmarketmightbe_40_asonthebeginningofsomethingbig.
Some__41__thatindividually,withthehelpofenterprisinglocalmanagementoreagermultinationalpartnerswantingtoaddnewproductstotheirstable,Chinesebrandscouldbecomeaglobalphenomenonwithinadecade,marketedonqualityandforeignappeal,as__42__ascompetitivepricing.
TheconceptofChinesebrandshasbeenevolvingthroughthe1990s,butisnowgetting__43__attentionathome.Althoughthedomesticmarketisstillrobust,ahandfulof__44__enterprises,orSOEs,includinglistedChinesecompanies,arenowlookingtoestablishinternationalbrandsbecausetheybelievethequalityofboththeirproductsandtheirmanagementhas_45_.Chinesejointventuresthinktheirproductscancompeteonqualitywithforeignbrandsanywhere,whileenjoyingtheadvantageofbeingperceivedasexotic.